Hino always realizes the importance of the fast and on-going pace of social and economic changes occurred locally as well as globally. In response to these changes, the 'Hino Vision for the 21st Century' is based on Hino's commitment to the social progress and prosperity of Thailand and the world we live in. That's why we place a great priority on the environmental issues, the security system and systematic distribution in order to achieve our commitment by going into the 21st Century with more efficiency while protecting our environment. Regardless of the changes, we are ready to meet such challenges and create better and superior products that are customized to your needs and society at the same time.

     We seek to be one of the solid and healthy leading companies who runs business by aiming to combine equivalent interests of shaeholder, customer, business associate, employee, society and environment with a good governance as well as being a noble model in thai society.

1. To be a HINO truck manufacturing leader and a model factory among overseas HINO factories.
2. To be No.1 Toyota auto parts manufacturing in Thailand.
3. To be a model organization on social and environmental responsibility.